Friend recommendations in social networks using genetic algorithms and network topology

Jeff Naruchitparames, Mehmet Hadi Gunes, Sushil J. Louis

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    65 Scopus citations

    Abstract

    Social networking sites employ recommendation systems in contribution to providing better user experiences. The complexity in developing recommendation systems is largely due to the heterogeneous nature of social networks. This paper presents an approach to friend recommendation systems by using complex network theory, cognitive theory and a Paretooptimal genetic algorithm in a twostep approach to provide quality, friend recommendations while simultaneously determining an individual's perception of friendship. Our research emphasizes that by combining network topology and genetic algorithms, better recommendations can be achieved compared to each individual counterpart. We test our approach on 1,200 Facebook users in which we observe the combined method to outper form purely social or purely networkbased approaches. Our preliminary results represent strong potential for developing link recommendation systems using this combined approach of personal interests and the underlying network.

    Original languageEnglish
    Title of host publication2011 IEEE Congress of Evolutionary Computation, CEC 2011
    Pages2207-2214
    Number of pages8
    DOIs
    StatePublished - 2011
    Event2011 IEEE Congress of Evolutionary Computation, CEC 2011 - New Orleans, LA, United States
    Duration: 5 Jun 20118 Jun 2011

    Publication series

    Name2011 IEEE Congress of Evolutionary Computation, CEC 2011

    Conference

    Conference2011 IEEE Congress of Evolutionary Computation, CEC 2011
    Country/TerritoryUnited States
    CityNew Orleans, LA
    Period5/06/118/06/11

    Keywords

    • Centrality
    • Facebook
    • Pareto optimization
    • friend recommendations
    • social networks

    Fingerprint

    Dive into the research topics of 'Friend recommendations in social networks using genetic algorithms and network topology'. Together they form a unique fingerprint.

    Cite this