TY - GEN
T1 - The changing shape of networks
T2 - PICMET 2009 - 2009 Portland International Conference on Management of Engineering and Technology
AU - Tal, Ben Zvi
PY - 2009
Y1 - 2009
N2 - The global financial crisis has hit carmakers relatively hard as the auto industry around the world is experiencing a sharp decrease in sales. Today, carmakers must consider their strategic positioning in the market, relative to the competition. One way to deepen understanding of corporate positioning from this perspective is to investigate this area using a laboratory experiment. This study examines a business simulation game and evaluates several network characteristics. Our analysis reveals the impact those characteristics have on company performance. The findings also show the applicability of network theory in analyzing the auto industry.
AB - The global financial crisis has hit carmakers relatively hard as the auto industry around the world is experiencing a sharp decrease in sales. Today, carmakers must consider their strategic positioning in the market, relative to the competition. One way to deepen understanding of corporate positioning from this perspective is to investigate this area using a laboratory experiment. This study examines a business simulation game and evaluates several network characteristics. Our analysis reveals the impact those characteristics have on company performance. The findings also show the applicability of network theory in analyzing the auto industry.
UR - http://www.scopus.com/inward/record.url?scp=70450216090&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=70450216090&partnerID=8YFLogxK
U2 - 10.1109/PICMET.2009.5261757
DO - 10.1109/PICMET.2009.5261757
M3 - Conference contribution
AN - SCOPUS:70450216090
SN - 1890843202
SN - 9781890843205
T3 - PICMET: Portland International Center for Management of Engineering and Technology, Proceedings
SP - 3073
EP - 3078
BT - PICMET 2009 - 2009 Portland International Conference on Management of Engineering and Technology - Proceedings
Y2 - 2 August 2009 through 6 August 2009
ER -