TY - GEN
T1 - Visualizing thought
T2 - 33rd Annual Meeting of the Cognitive Science Society: Expanding the Space of Cognitive Science, CogSci 2011
AU - Tversky, Barbara
AU - Corter, James E.
AU - Yu, Lixiu
AU - Mason, David L.
AU - Nickerson, Jeffrey V.
N1 - Publisher Copyright:
© CogSci 2011.
PY - 2011
Y1 - 2011
N2 - Abstract thought has roots in the spatial world. Abstractions are expressed in the ways things are arranged in the world as well as the ways people talk and gesture. Mappings to the page should be better when they are congruent, that is, when the abstract concept matches the spatial one. Congruent mappings can be revealed in people’s performance and preferences. Congruence is supported here for visual representations of continuum and category. Congruently mapping a continuous concept, frequency, to a continuous visual variable and mapping a categorical concept, class inclusion, to a categorical visual variable were preferred and lead to better performance than the reverse mappings.
AB - Abstract thought has roots in the spatial world. Abstractions are expressed in the ways things are arranged in the world as well as the ways people talk and gesture. Mappings to the page should be better when they are congruent, that is, when the abstract concept matches the spatial one. Congruent mappings can be revealed in people’s performance and preferences. Congruence is supported here for visual representations of continuum and category. Congruently mapping a continuous concept, frequency, to a continuous visual variable and mapping a categorical concept, class inclusion, to a categorical visual variable were preferred and lead to better performance than the reverse mappings.
KW - Diagrammatic reasoning
KW - design
KW - information systems
KW - networks
KW - spatial metaphors
UR - http://www.scopus.com/inward/record.url?scp=85139467399&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85139467399&partnerID=8YFLogxK
M3 - Conference contribution
AN - SCOPUS:85139467399
T3 - Expanding the Space of Cognitive Science - Proceedings of the 33rd Annual Meeting of the Cognitive Science Society, CogSci 2011
SP - 1577
EP - 1582
BT - Expanding the Space of Cognitive Science - Proceedings of the 33rd Annual Meeting of the Cognitive Science Society, CogSci 2011
A2 - Carlson, Laura
A2 - Hoelscher, Christoph
A2 - Shipley, Thomas F.
Y2 - 20 July 2011 through 23 July 2011
ER -